2015-02-23 | Press release

Last Chance to Join the Health Challenge

Register today at HealthChallenge.ca!

Montreal, February 23, 2015 – Registration for the 5/30 Health and Wellness Challenge closes next week. Back for the 11th year, the campaign encourages Quebecers to become health champions by aiming to reach 3 health goals over 6 weeks, from March 1 to April 11, in other words, to eat at least 5 servings of fruit and vegetables a day, get active at least 30 minutes a day, and take a break for increased wellness in life. Registration is underway at HealthChallenge.ca.

Campaign spokesperson, actor, and TV host Mélanie Maynard urges everyone to register. “I'm really excited to take up the Challenge with my kids! Being a health champion simply means making an effort to be healthy, and the Health Challenge is a fun way to start improving your lifestyle,” explains Mélanie Maynard.

Exclusive support and lots of prizes

The interactive web app, available exclusively to participants through their online account, features a tracking tool, exercise videos from MyVirtualYoga.com, healthy meal plans from SOS Cuisine, and so much more. It’s an invaluable tool for conquering the Health Challenge!

Participants can also pick up a copy of the IGA Passport at IGA supermarkets throughout Quebec. This tool offers tips and recipes that put fruit and vegetables front and centre at every meal with the Health Challenge Plate, in addition to discount vouchers.

Participants who register are also entered to win one of many prizes, including $5,000 in groceries from IGA and $5,000 in cash from Blue Cross.

A record number of participating municipalities!

This year a record 525 local municipalities and communities are taking part in the Health Challenge! Municipalities across the province are mobilizing residents behind the Challenge and encouraging them to participate in the various activities that help make this health movement such a success. Which Quebec municipalities will be the healthiest?

Register by March 1 at HealthChallenge.ca!

About the 5/30 Health and Wellness Challenge

Launched in 2005, the Health Challenge is an annual public health campaign that invites Quebecers to improve their lifestyle habits. The campaign has since surpassed the million mark in registrations. The Health Challenge, a Capsana initiative, is made possible through the assistance and financial support of Québec en Forme and through partnerships with Quebec’s Directions de santé publique, Agences de la santé et des services sociaux, and the Quebec government. The Health Challenge is produced in collaboration with Fonds Telus, IGA, Blue Cross, Danone, Leclerc, Bon Matin, Fleury Michon, Oasis, and Cheerios. To learn more, visit www.HealthChallenge.ca.

The Health Challenge for Municipalities and Families is made possible with the support of the Ministère des Affaires municipales et de l’Occupation du territoire, the Union of Quebec Municipalities (UQM), the Fédération québécoise des municipalités, and the Réseau québécois de villes et villages en santé.

About Capsana

Capsana is a social enterprise owned by the Hôpital Maisonneuve-Rosemont and the ÉPIC Centre at the Montreal Heart Institute, as well as by the Fondation PSI. Its mission is to help individuals take an active role in their health. Founded in 1988 under the name ACTI-MENU, Capsana is dedicated exclusively to the promotion of health and healthy lifestyles, as well as the prevention and management of chronic diseases. To learn more, visit www.capsana.ca.